Purple Innovation Stock
Purple Innovation, Inc.
Company data
- Sector
- Consumer Cyclical
- Industry
- Furnishings, Fixtures & Appliances
- Country
- United States
- CEO
- Rob DeMartini
- Employees
- 1,100
- Market cap
- $10 M
- IPO
- 29/10/2015
- Web
- purple.com
Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It offers mattresses, pillows, sheets, foundations, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through…
Purple Innovation stock: price history
1D
+5.3%
1W
+27.8%
1M
-5.5%
6M
-84.8%
YTD
-86.2%
1Y
-88.9%
2Y
-89.8%
5Y
-99.5%
10Y
-99.0%
Next earnings date
Next earnings date
03/11/2026 (in 17 days)
Volatility around earnings
~103% stronger price swings than usual
Ask the agents about Purple Innovation
Analyst assessment of Purple Innovation
PRICE TARGET LOW
US$1.10
CONSENSUS
US$2.87
MEDIAN
US$1.50
PRICE TARGET HIGH
US$6.00
0
STRONG BUY
4
BUY
9
HOLD
1
SELL
0
STRONG SELL
14
TOTAL · Hold
As of: 29/04/2026
Purple Innovation stock metrics
P/E
-0.21
P/B
-0.16
EV/EBITDA
28.73
RETURN ON EQUITY
5.1%
NET MARGIN
-3.3%
DEBT/EQUITY
-3.37
DIVIDEND YIELD
0.0%
AS OF
30/06/2026
Free float & liquidity
FREE FLOAT
95.0%
FLOAT SHARES
4,133,748
AVG. DAILY VOLUME (30D)
46,460
Insider transactions (SEC)
Lucian Robert Gerard
Institutional holders
Dividends & Stock splits
Dividends
Stock splits
Comparable stocks
Frequently asked questions about Purple Innovation stock
What does Purple Innovation do?
Purple Innovation, Inc. is a company in the Consumer Cyclical sector, Furnishings, Fixtures & Appliances industry, headquartered in United States.
The CEO is Rob DeMartini, the company employs around 1,100 people.
The IPO was on 29/10/2015; the stock trades on NASDAQ under the ticker PRPL.
What do analysts say about Purple Innovation stock?
14 analysts rate the stock, the consensus is Hold (as of 29/04/2026).
The average price target is US$2.87, ranging from US$1.10 to US$6.00, with a median of US$1.50.
This is an external assessment, not a statement by Market Jury.
When does Purple Innovation report next?
The next earnings date is 03/11/2026.
Around past earnings, price swings were roughly 103% stronger than usual.
Does Purple Innovation pay a dividend?
Yes. The last dividend was US$0.00 per share, ex-date 27/04/2023, paid on 04/05/2023.
The dividend yield is 0.0% (as of 30/06/2026).
Which stocks are comparable to Purple Innovation?
Comparable stocks include SharkNinja, HNI, Interface, Hamilton Beach Brands Holding Company, Flexsteel Industries and Forbo Holding.
How can I get Purple Innovation stock analyzed?
Clicking "Analyze stock" lets five strategies assess Purple Innovation against fixed, published rules and judge it bullish, neutral or bearish. The jury states where it disagrees. A free account starts with 5 credits, a quick check costs 1 credit, a full analysis 2 credits.
Not investment advice. Past performance is not an indicator of future results.