Roku Stock
Roku, Inc.
Company data
- Sector
- Communication Services
- Industry
- Entertainment
- Country
- United States
- CEO
- Anthony J. Wood
- Employees
- 3,600
- Market cap
- $20.4 B
- IPO
- 28/09/2017
- Web
- www.roku.com
Roku, Inc., headquartered in San Jose, US, operates within the Communication Services sector and focuses on the Entertainment industry. Founded in 2002, the company provides a significant platform for television streaming. The business is organized into two primary areas, specifically the Platform segment and the…
Company description based on the data provider's company data, AI-assisted, created on 16/10/2026. Not investment advice.
Roku stock: price history
1D
-0.1%
1W
+1.1%
1M
-0.4%
6M
+33.0%
YTD
+42.4%
1Y
+62.1%
2Y
+99.3%
5Y
-52.4%
10Y
–
Next earnings date
Next earnings date
05/11/2026 (in 19 days)
Volatility around earnings
~58% stronger price swings than usual
Roku stock scores
- Valuation
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- Trend
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- Quality
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- Dividend
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- Growth
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- Insider
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- Earnings
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- Revisions
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- Sentiment
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- Short Pressure
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Deterministically calculated from financial metrics, not investment advice. Updated nightly, last on 17/10/2026.
Business model & megatrends
Robust business model that benefits noticeably from at least one megatrend.
1 more assignment (Enabler/Second row) Pro-only.
Roku operates a streaming platform for movies, series, live broadcasts, and sports. The business model encompasses the Platform and Hardware (Player) segments. Revenue in the Platform segment is generated through digital advertising, content distribution, subscription management and billing services. Additionally, revenue is generated through e-commerce transactions and brand sponsorships. Alongside software, the company offers Roku hardware such as streaming devices and audio equipment. Distribution takes place through retail stores, specialized distributors, or directly via the company's own website. The company is active in North and South America as well as Europe.
- Revenue model
- Mixed
- Recurring revenue
- High
- Pricing power
- Moderate
- Moat
- Narrow
- Moat type
- Network effects
- Capital intensity
- Low
- Customer concentration
- Unknown
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Analyst assessment of Roku
PRICE TARGET LOW
US$150.00
CONSENSUS
US$161.38
MEDIAN
US$160.00
PRICE TARGET HIGH
US$185.00
0
STRONG BUY
22
BUY
22
HOLD
1
SELL
0
STRONG SELL
45
TOTAL · Buy
As of: 24/09/2026
Roku stock metrics
P/E
64.39
P/B
8.1
EV/EBITDA
29.11
RETURN ON EQUITY
5.8%
NET MARGIN
12.1%
DEBT/EQUITY
0.17
DIVIDEND YIELD
0.0%
AS OF
30/06/2026
Free float & liquidity
FREE FLOAT
99.1%
FLOAT SHARES
130,909,049
AVG. DAILY VOLUME (30D)
1,829,272
Insider transactions (SEC)
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Attention
1 mention today in US forums, about the same as yesterdayPrice since yesterday: -0.1%
Forums (Reddit)
Institutional holders
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Comparable stocks
Frequently asked questions about Roku stock
What does Roku do?
Roku, Inc. is a company in the Communication Services sector, Entertainment industry, headquartered in United States.
The CEO is Anthony J. Wood, the company employs around 3,600 people.
The IPO was on 28/09/2017; the stock trades on NASDAQ under the ticker ROKU.
What do analysts say about Roku stock?
45 analysts rate the stock, the consensus is Buy (as of 24/09/2026).
The average price target is US$161.38, ranging from US$150.00 to US$185.00, with a median of US$160.00.
This is an external assessment, not a statement by Market Jury.
When does Roku report next?
The next earnings date is 05/11/2026.
Around past earnings, price swings were roughly 58% stronger than usual.
Does Roku pay a dividend?
No, Roku currently does not pay a dividend.
Which stocks are comparable to Roku?
Comparable stocks include Netflix, Walt Disney Company, Warner Bros. Discovery, Live Nation Entertainment, Fox, Fox, Liberty Media and TKO Group Holdings.
How can I get Roku stock analyzed?
Clicking "Analyze stock" lets five strategies assess Roku against fixed, published rules and judge it bullish, neutral or bearish. The jury states where it disagrees. A free account starts with 5 credits, a quick check costs 1 credit, a full analysis 2 credits.
Not investment advice. Past performance is not an indicator of future results.