Metrics as of 10/17/2026, 08:29 AM (Berlin time), refresh in progress.
Booking Holdings Stock
Booking Holdings Inc.
Company data
- Sector
- Consumer Cyclical
- Industry
- Travel Services
- Country
- United States
- CEO
- Glenn D. Fogel
- Employees
- 25,550
- Market cap
- $122.8 B
- IPO
- 31/03/1999
Booking Holdings Inc. is a leading global provider of online travel and dining reservation services. The company was established in 1997 and is headquartered in Norwalk, USA. Previously operating as The Priceline Group Inc., the firm officially adopted its current name in February 2018. The company manages a diverse…
Company description based on the data provider's company data, AI-assisted, created on 16/10/2026. Not investment advice.
Booking Holdings stock: price history
1D
-1.4%
1W
+1.9%
1M
-4.6%
6M
-14.9%
YTD
-23.7%
1Y
-17.5%
2Y
-5.8%
5Y
+61.0%
10Y
+183.9%
Next earnings date
Next earnings date
03/11/2026 (in 17 days)
Volatility around earnings
~16% stronger price swings than usual
Booking Holdings stock scores
- Valuation
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- Trend
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- Quality
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- Dividend
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- Growth
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- Insider
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- Earnings
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- Revisions
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- Sentiment
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- Short Pressure
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Deterministically calculated from financial metrics, not investment advice. Updated nightly, last on 17/10/2026.
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Analyst assessment of Booking Holdings
PRICE TARGET LOW
US$188.00
CONSENSUS
US$228.95
MEDIAN
US$230.00
PRICE TARGET HIGH
US$270.00
1
STRONG BUY
45
BUY
25
HOLD
0
SELL
0
STRONG SELL
71
TOTAL · Buy
As of: 12/10/2026
Booking Holdings stock metrics
P/E
18.03
P/B
-11.64
EV/EBITDA
11.71
RETURN ON EQUITY
-18.1%
NET MARGIN
26.5%
DEBT/EQUITY
-1.92
DIVIDEND YIELD
1.0%
AS OF
30/06/2026
Free float & liquidity
FREE FLOAT
99.8%
FLOAT SHARES
749,753,509
AVG. DAILY VOLUME (30D)
8,231,219
Insider transactions (SEC)
Pisano Paulo
Pisano Paulo
MYLOD ROBERT J JR
Pisano Paulo
MILLONES PETER J
Attention
1 mention today in US forums, about the same as yesterdayPrice since yesterday: -1.4%
Forums (Reddit)
Institutional holders
Dividends & Stock splits
Dividends
Stock splits
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Comparable stocks
Frequently asked questions about Booking Holdings stock
What does Booking Holdings do?
Booking Holdings Inc. is a company in the Consumer Cyclical sector, Travel Services industry, headquartered in United States.
The CEO is Glenn D. Fogel, the company employs around 25,550 people.
The IPO was on 31/03/1999; the stock trades on NASDAQ under the ticker BKNG.
What do analysts say about Booking Holdings stock?
71 analysts rate the stock, the consensus is Buy (as of 12/10/2026).
The average price target is US$228.95, ranging from US$188.00 to US$270.00, with a median of US$230.00.
This is an external assessment, not a statement by Market Jury.
When does Booking Holdings report next?
The next earnings date is 03/11/2026.
Around past earnings, price swings were roughly 16% stronger than usual.
Does Booking Holdings pay a dividend?
Yes. The last dividend was US$0.42 per share, ex-date 11/09/2026, paid on 30/09/2026.
The dividend yield is 1.0% (as of 30/06/2026).
Which stocks are comparable to Booking Holdings?
Comparable stocks include Airbnb, Royal Caribbean Cruises, Carnival Corporation &, Expedia Group, Norwegian Cruise Line Holdings, Pursuit Attractions and Hospitality and Saga.
How can I get Booking Holdings stock analyzed?
Clicking "Analyze stock" lets five strategies assess Booking Holdings against fixed, published rules and judge it bullish, neutral or bearish. The jury states where it disagrees. A free account starts with 5 credits, a quick check costs 1 credit, a full analysis 2 credits.
Not investment advice. Past performance is not an indicator of future results.